As we discussed last week, when it comes to book arrangements, it’s no longer enough to simply arrange books in neat piles. You have to get CREATIVE.
And when it comes to the books themselves, creativity is also key. Ever heard of a book TRAILER? Because we’ve got one here, for your very eyes.
Immortality, by Stephen Cave, is about the quest to live forever, how it drives civilisation, and how that quest is now coming to a climax through modern science. It argues that humans are hardwired to pursue eternal life, and that the way they have done so has stayed remarkably consistent through the ages. All the main beliefs on defying death, from freeing your soul to freezing your brain, fall into four simple categories – the four paths to immortality. Although all four paths are ancient, science is now showing us – for the first time in human history – which of them could really lead to infinity.
Have a watch of the brilliant trailer here.
Unlike most books on this hugely popular subject, Immortality does not argue from a particular religious viewpoint. Written by philosopher Stephen Cave it shows readers how the latest research in fields ranging from anti-ageing to neuroscience is providing new answers to life's most important question.
Well. It’s quite a trailer, for quite a book, and we’re not the only ones who think so. The book is swiftly climbing the charts on Amazon.com, landing at number 17 in the history of culture and civilisation chart, number 32 in the reincarnation chart and 53 in the history and religious studies chart.
You can pre-order the book now.